who is ?

A company built to help homeowners win.

Our Mission

Empower Homeowners to save big through easy-access,
energy efficiency upgrades.

We’ve made saving through energy solutions simple by transforming how it’s accessed.

Our Story

Soar was founded by a group of industry-changing, real estate professionals who wanted to fix two major issues homeowners face every single day:

  • Unfair energy prices
  • Energy Inefficiencies in the home

We carefully crafted an offering that puts the power back in homeowners’ hands, works on foundations of trust, and breaks down age-old barriers to provide an easier solution tothe world’s energy problems.

Our Team

Meet the industry-disruptors that, together, created and power Soar.

Brian Decker

CEO, Co-Founder

Tarek El Moussa


Heather El Moussa


Tobi Roberts


Mike Roberts


Jeremy Hammond


Tom Karren


What we created was special

Creating opportunities in a stagnant industry:

The Best Rates

Eco Upgrades

Bigger Savings

Greater Re-Sale Value

No Up-Front Cost

Our Partners

In order to offer the best, we needed to partner with the best. We’ve joined forces with a trusted solar company, lenders, and more to make your experience top-tier:

Our Customers Can’t
Say Enough Good About Soar

When I called SOAR they answered right away, to me that is a huge key most companies miss! Just wanted to reach out and say thank you so much again SOAR and I appreciate the excellent customer service at the end of the day that's what it's all about!

Christian Stone

Temecula, CA

SOAR has competitive pricing and quick turn times. Highly recommend to anyone looking in CA. They've got a lot of real estate and mortgage experience to go along with their solar products which provides value when you speak with their consultants.

Kyle Johnson

Sacrameno, CA

I can't believe how quickly they installed my solar panels from when  I signed my documents!  I received an amazing deal and will be referring them to all my friends and family.  Wow is all I can say!

Cindy Terrazas

San Diego, CA

SOAR exceeds the standards in the solar industry! this company has very knowledgeable people, great products and was communicative throughout.

Ashley Jarvis

Scotsdale, AZ

Contact Us

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